In the NEWS…
Shaping the Sonoma-Mendocino Coast made it onto Amazon’s best seller list in its main genre, “Coastal” — which of course means it’s competing with books from all over. This is a new feature on Amazon and book sales rankings are updated hourly. As you’ll see here in this screenshot, it first it made it into the TOP 25…and then during a spate of back-to-back events with Thomas Cochrane, it jumped into the TOP 5!!
This achievement is all the more noteworthy as our promotional efforts for this new title have been geared exclusively to supporting the local retailers carrying this new title (which is indeed flying off the shelf in a variety of stores regionally!).
Shaping the Sonoma-Mendocino Coast was also named the #1 bestselling book for 2017 at Four Eyed Frog Books in Gualala, a beloved indie bookstore which has been a community cornerstone on the coast for 15 years. As you can see, this list includes books of local interest but also New York Times bestsellers as well.
The North Bay Bohemian (the cultural voice of Sonoma, Napa & Marin counties) interviewed Thomas Cochrane for their COVER story on Shaping the Sonoma-Mendocino Coast. This weekly publication is distributed to 1500 newsstands in the three counties — he also took this photo they selected for the cover (the book contains nearly 50 color photos, diagrams & maps).
And here’s how the print edition appeared on newsstands.
KSRO news/talk radio’s morning anchor, Pat Kerrigan, interviewed Thomas Cochrane regarding this past weekend’s once-in-a-century 8.1 earthquake located off the coast of Mexico. The segment aired during her show on Wednesday, September 13.
KSRO interview w/ Pat Kerrigan -- topic: earthquakes
Thomas Cochrane penned a feature article for the September issue of Sonoma County Gazette entitled “The Renewed Threat of Offshore Drilling – a local geologist weighs in.” This is the 2nd highest-circulation monthly publication in the county (link displays their ginormous roster of distribution locations for the print edition).
Shaping the Sonoma-Mendocino Coast was glowingly reviewed as one of their June 2017 picks by Northbay Biz which serves Sonoma, Napa & Marin Counties and is the top-rated monthly publication regionally. Their June issue is also a special one as it announces “The Best of Northbay Biz” and their annual readers poll results.
Thomas Cochrane was interviewed (taped) on “The Ecology Hour” on KZYX-FM (Mendocinco County’s Public Radio station), air date was Tuesday, September 12th @ 7:00 p.m. For information on the interview click here.
Hosts for the hour-long show are Dr. Robert Spies, a marine biologist, and Tim Bray, a geologist — the show aims to bring listeners the latest in ecological science, especially relating to Mendocino County.
Thomas Cochrane wrote a [ginormous!] feature article for the Press Democrat which was the lead story in the newspaper’s Outdoors section plus highlighted on the PD’s homepage, “Daytripping to some of the coolest rock formations along the Sonoma-Mendocino Coast.”
READ the article and see the gallery of 10 color photos (most of which were taken by him)…
And here’s how the print issue appeared, including the teaser headline on the Sunday edition’s front page.
An article entitled, “Geology guide ‘Shaping the Sonoma-Mendocino Coast’ decodes its puzzles” appeared in the Ukiah Daily Journal‘s (regional newspaper, Mendocino County) Lifestyle section recently.
Brent Farris reviewed Shaping the Sonoma-Mendocino Coast and said “It’s great!” and did a giveaway of 5 copies on-air during March.
Thomas Cochrane was interviewed on “Peggy’s Place” on Tuesday, Feb. 14th (for the entire hour), the official launch date for Shaping the Sonoma-Mendocino Coast — Exploring the Coastal Geology of Northern California.
Listen now (47 minutes)
Newspaper article: “Author to unveil coastal geology guide.”
Click here to read the article.
Point Arena Lighthouse invited Thomas Cochrane to be a guest for their popular Lighthouse Lecture Series held on June 16th. He discussed the geology around Point Arena Lighthouse including past and present threats to the area: erosion, sea level rise, offshore and onshore oil drilling, as well as the history of the proposed nuclear power plant, and also autographed copies of his book.
On December 17th, Mendocino County’s Coast Community Library hosted Thomas Cochrane for their monthly “Sunday @ the Library” event. He gave a talk about the geology around Point Arena including the oil sands in Arena Cove as well as the new trail at Pelican Beach.
Friends of Point Arena – Stornetta Lands, the Bureau of Land Management and the Point Arena Light Keepers hosted “Discover Our Lands” on Saturday, June 3 and Thomas Cochrane led one of four 1-hour hikes from the Point Arena Lighthouse to the mouth of the Garcia River, discussing the local geology en route. The other three hike topics that afternoon were led by others and focused on birds, native plants, and cultural resources.
Friends of Point Arena Stornetta Lands & Moat Creek Managing Agency hosted a hike led by Thomas Cochrane on Saturday, May 20th to tour the unique geology of Moat Creek with an additional 1/2 mile hike offered to famous Bowling Ball Beach. This event was also a fundraiser for the Mendocino Women’s Political Coalition.
Thomas Cochrane was a featured speaker at the Dine With Local Authors event on Monday, March 13, at Gaia’s Garden (1899 Mendocino Ave., Santa Rosa).
In this salon setting, the public is invited to learn more about a specific writer and his or her process and become inspired by the cumulative creativity of the group.
An author event was hosted by Four-Eyed Frog (Gualala) for Thomas Cochrane on Saturday, February 18th @ 4:00 p.m. for the launch of his new book Shaping the Sonoma-Mendocino Coast — Exploring the Coastal Geology of Northern California.
The store owner provided these photos and indicated the event was packed with 60+ attendees (!).